Circular Business 

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Where we are now

 

• We were the first company in the world to create a circular loop within mattress manufacturing.
• We have always made a great effort to limit the amount of raw materials we extract from the earth. We use off-cuts & recycled materials in our mattresses, and our own off-cuts and waste are reused and recycled.
• We assemble our mattresses in a way that makes it easy for us, at the end of their initial lifespan (c.10 years), to either disassemble and rejuvenate them, or disassemble and recycle every single individual component.
• As a result, zero Naturalmat mattresses end up in landfill.
• We also offer a recycling scheme for customers’ old (non-Naturalmat) mattresses.

Our goals

 

• Operate a fully circular business where absolutely every raw material that comes into our workshop is either used or recycled, and never thrown away.
• Become known as the leading circular business within the furniture industry.
• For all Naturalmat customers to use our refurbishment or recycling scheme when their mattress reaches the end of its initial lifespan.
• Combat the mattress industry’s serious landfill problem.

How we will get there

 

• We will identify which raw materials are currently thrown away, and find a solution for each one.
• We will highlight what is currently wrong with the mattress industry and become more outspoken about producer responsibility.
• We will advocate for more circulatory within the furniture industry and galvanise action from our peers.

 

Back to Our Sustainability Strategy